Yelp Implements Active Cleanup Alerts When a Business Review Hits the News – Tituss Burgess Vs Frank’s Express

Tituss Burgess from the Unbreakable Kimmy Schmidt, tangled with one of the infamous NYC Moving crooks companies and wrote this blistering review that has gone viral. The review tells of incompetence, extortion and worse. (h/t to Gerry Foster for the story) The story is interesting in its own right but it has been covered well […]

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Net Promoter Score – Your Word of Mouth Index

Most businesses track their online reviews religiously yet they have no metric to assess an even more important marketing tool; word of mouth. Despite its significance, many small businesses either weren’t aware or found it too difficult to measure this important growth metric. It’s Not Dificult, Enter Net Promoter Score Net Promoter Score (NPS), familiar to most Fortune 500 companies, is just such […]

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13 Ideas to Make Your Business More Complaint Friendly

In June, Mike Blumenthal takes a deep look at customer complaints with a series of articles.  View all of the posts covering strategy, ideas, customer insight, survey data and more to improve how your business handles customer complaints. “Complaints are the raw mater out of which a better business is built.”* While this statement is true, […]

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